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A new generation of frontline workers has entered the workforce: Gen Z. Soon, more will follow. The real work, however, begins once they’ve put pen to paper. Retaining and motivating young workers appears to be an unsolvable puzzle for sectors with high turnover rates, such as retail and hospitality. But Poul Cullura, acclaimed Gen Z expert and retail leader, has cracked the code. In this blog post, we peek into his playbook.
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